MS 58 IGNOU MBA Solved Assignment - Are innovations and creativity interrelated? Discuss the various methods of enhancing or maintaining the creativity.

Are innovations and creativity interrelated? Discuss the various methods of enhancing or maintaining the creativity.

Ans :

Often the terms 'creativity' and 'innovation' are used interchangeably. Rightly or worngly, the two words are treated by many as synonyms. But do they espouse the same concepts? Is there a difference between the two? What about 'ideas', which is often used in connection to creativity and innovation? A proper understanding of these three terms is crucial before we attempt to embrace and practice innovation.

IDEAS COME FROM A NEW WAY OF THINKING, A NEW WAY OF DOING THINGS

Creativity may be defined as ‘idea generation’. Being creative is to be able to generate or to come up with ideas. Or even to gather ideas. The new idea can be simple or it can be complex. When a child thinks of an idea, even if it is a naughty one, he is being creative. Similarly, when a scientist seizes on an idea, he is exercising creativity. Creativity is hence a process, or a thinking process to be exact. Creativity comes from the word ‘create’. What is ‘created’ or ‘generated’ is the idea.
Creativity may be defined as ‘idea generation’. Being creative is to be able to generate or to come up with ideas. Or even to gather ideas. The new idea can be simple or it can be complex. When a child thinks of an idea, even if it is a naughty one, he is being creative. Similarly, when a scientist seizes on an idea, he is exercising creativity. Creativity is hence a process, or a thinking process to be exact. Creativity comes from the word ‘create’. What is ‘created’ or ‘generated’ is the idea.
Think Creatively

• Use a wide range of idea creation techniques (such as brainstorming)

• Create new and worthwhile ideas (both incremental and radical concepts)

• Elaborate, refine, analyze and evaluate their own ideas in order to improve and maximize creative efforts

Work Creatively with Others

• Develop, implement and communicate new ideas to others effectively

• Be open and responsive to new and diverse perspectives; incorporate group input and feedback into the work

• Demonstrate originality and inventiveness in work and understand the real world limits to adopting new ideas

• View failure as an opportunity to learn; understand that creativity and innovation is a long-term, cyclical process of small successes and frequent mistakes

Implement Innovations

• 
Act on creative ideas to make a tangible and useful contribution to the field in which the innovation will occur

It all begins with an idea. An idea is the starting point of creativity and innovation. Without ideas there can never be anything creative or innovative. Just like without cells there can be no living things. Ideas are the building blocks of creativity and innovation. An idea is like a seed waiting to be planted, waiting to grow and mature into something beautiful. An idea has to be new and fresh. An old idea is like a dead seed, lifeless and unproductive.

CREATIVITY IS THE PROCESS OF GATHERING AND GENERATING NEW IDEAS.

INNOVATION IS CREATIVITY IMPLEMENTED.

Innovation, on the other hand, can be described as ‘creativity implemented’. Innovation is putting the idea into practice. While creativity is a thinking process, innovation is a productive process. Innovation adds value to the idea, which otherwise remains as a mere idea. If the idea is likened to a seed, then innovation is the plant that results from planting and nurturing the seed.

When it comes to creativity, this outstanding and VERY motivational clip puts to words and music the powerful message we all can use to motivate and spur us to new heights.

While certainly not the only ingredient needed for success, in order to ultimately be creative, one must believe in their ideas and thoughts.  In order to innovate, one must not only believe, they must then put those beliefs into action through creativity as well. It all starts with belief in what one must do.

Without the true belief that you can do something, the only thing certain is that you can’t!

What beliefs do you have?  What sense of creativity do you bring to the table? Bear in mind, the amount of creativity you exhibit is directly related to the belief structure you have adopted.

Creative thinking skills are closely aligned to the critical thinking skills. Both types of thinking will allow you to process information more effectively and productively. Creative thought is built upon a foundation of critical thought; if flawed or fuzzy thinking is the basis for creative efforts, these efforts will rarely be fruitful.